Wovenmedia is a cloud based video network that allows its users to program their own internal channels. They offer a wide array of content as well as delivery mechanism via their unique software platform. Wovenmedia wanted a snappy landing page video that quickly described their service and highlighted the advantages of their web-based platform. It was important to show the actual interface and showcase the variety of content they have available to their users.
Utilizing text and 2D images, we created a snappy motion graphics piece that displayed what Wovenmedia does. Music was important to the success of the video as well. We sourced a track that had the right pace and feeling which kept the video moving forward. In the end, the video is informative and fun, quickly and simply describing the strengths and capabilities of Wovenmedia.
The Key Aspects We Covered
The video relied heavily on text and 2D images. Timing of animation was essential to make the piece move forward. Quick transitions and clever use of imagery gave this piece a crisp, fresh vibe.
As part of the 2D animation we created a 3D animated logo build that played off the name of the company, Wovenmedia. The logo was literally woven on in a lattice format to build the “W” in the name which then reveals the full company name.