Interstellar Space Systems Logo Design

Interstellar Space Systems (ISS) is a space robotics start-up company from San Francisco. They are a team of engineers, scientists and entrepreneurs who are blazing their own path in the private space industry. Their first development is the Debris Drone One, a low earth orbit robot that collects space debris.

ISS came to us wanting to launch their new company with a brand logo, website and a fully animated web video. The logo design was inspired by the historical NASA space mission patches.  We wanted the logo to be modern but with a touch of the retro NASA feeling. The use of arcs translates the feeling of orbital paths and space travel. The teal arc culminating in the orange circle gives the impression of traveling towards a destination and goal.

The Key Aspects We Covered

We wanted to create clean and simple iconography for PlanetEcosystems that would quickly communicate the solutions their software offers. The icons needed to be friendly and approachable yet still professional as the iconography would be used in both B2B and B2C markets.

In designing the icons, we wanted to create a visual language that communicated the brand concepts quickly and simply.

Credits

Client:
Interstellar Space Systems
Creative Director:
Ben Leonardi

Stills

Interstellar Space Systems Campaign

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